By linking the OOH boards to Nissin's real-time tweets, we're driving traffic to its Twitter, building engagement, and creating a relatable persona that makes it the must-follow account.
CW & AD: Nicole Dacunha
That's Instant —
Keeping up with internet trends feels like a full-time job, especially for people with actual jobs. With limited time and brain capacity, information needs to be instant. That’s why we’re turning the chaos of internet culture into bite-sized tweets. Using real-time digital OOH boards, we’ll spotlight TikTok drama, viral slang, and trending topics, serving up the same instant satisfaction Nissin is famous for. Spec: Nissin